Union College

Here’s the video that kicked off a year long campaign for Union College. With 45 more short targeted videos to come. All of us here at CueMotion attended Union College in Lincoln Nebraska, and so going back and filming was well… nostalgic. Because Union College is one of those places that you have to experience to truly understand, we set out to make this spot exactly that… an experience. Enjoy. And go to UC.


It’s about relatability. How well can we relate to what we are watching. And in this case, I think very well. This short by Anna Mantzaris is a wonderful example of how the simplest of films (wasn't simple to make I’m sure) are the best. There was no loud soundtrack that had to carry it, there was nothing but life situations we can all relate to.


Well it’s Tuesday, and you know what that means . . . Oh wait, you don’t yet. Because I’m just now starting this theme. Every-ish Tuesday I will be sharing a video that inspires us here at CueMotion. As a video production company, we want to create the best visuals, best stories, and best feelings as possible. And the only way to achieve that, is by learning from films, and techniques that are well . . . better than ours. So welcome to our first “Inspired Tuesday’s”.

What we’ve learned as a production company over the years, is that the most important element of a film, is the story. Everything else, all other techniques, are simply ways to enhance, and tell the story in the most effective, and provocative way. Today, we are sharing a spot we saw on Vimeo called Caroline. What we loved about it was the how torn we felt as viewers in the end. We sympathized with the mother and her plight, but at the same time, wonder what we’d have done as a bystander in the same situation. We love this film for the emotion it made us feel.