Video Production Demo Reel
 

CueMotion video production demo reel has arrived. 

We always love adding to our video production demo reel. Each year we have more dynamic video content to add, and it's just exciting to see where were were, and what we've become. We love helping companies with their video marketing needs, and truly hope that this will be our forever job. Thanks to all those that have supported us with their business. 

 
Denver Coffee Companies Utilizing Video
 

Video Content Marketing meets Coffee. 

It's been said over and over, video works! Yet for some reason businesses still aren't producing video content. We decided to do some digging to find a few companies that are actually using video to promote their brand. And we only wanted it to be coffee. Here's what we found.

Black Eye Coffee

Black Eye Coffee has a video out that is wonderful. Unfortunately, this is the only video they have. They use it for the background on their website, and it can also be found on their vimeo. Such a creative dynamic piece. Just with there were more spots to go along with it. 

Whiskey Barrel Coffee

What an amazing video and story. A perfect spot for somebody to get an idea of their company, and who they are and their background. 5 minutes is often too long for a spot, but when you have it embedded on your website, and it's properly produced. 5 minutes is fine. It's all about pacing. All about if it hold your attention. Nice work WBC. 

Purple Door Coffee

I wouldn't say this is our favorite video, but it's got results. 31k views on Vimeo, which isn't in the millions, but 31k is still a lot. And it's all about their story, who they are, and their purpose. Great Work. 

The point it. Video works. As long as it's good video. If these were poor quality phone videos just pieced together to have video. Then there's a change they might actually prevent customers from coming in. 

 
Stop Motion Love
 

When you work in Video Production, there are a of of different technique you put to use. You can film slow motion, time-lapse, hyper-lapse, tilt shift, aerial and then of course, there's stop motion. This was an exciting piece for us to produce, as it was our first stop motion piece, used to tell a romantic love story. 

We hooked a DSLR and faced it straight down, then set the timer on 10 seconds. And moved just a little bit with every frame. Easy. 

 
Video Gear for Dummies
 

We are always asked by friends and clients about gear they should purchase if they want to create their own video content. The answer will vary based on one question you have to ask yourself. What purpose am I filming for? And of course what's my budget.

For sake of everybody's time, I won't make a huge list of items, right now. Instead, I'm going to assume you want versatility with your gear. You want something that will be great video, but also great photo . . . Right? Of course. So here's our suggestion for you.

CAMERA: Canon 5D (Mark II, Mark III, Mark IV)

If you're on a budget, find yourself a nice used Mark II. If you've got the Money. Mark IV hands down. If you're looking for professional (enough) video. This will give you all the bells and whisles you will need. Auto Focus (lens permitting) in video mode, great low light, and nicely water sealed. So if you get stuck out in a sprinkle. It will be alright. A lot of people will advice you get the Sony AS7II. I wouldn't advise against that, as it's a great option also. Has great low light, and awesome options for video. I just really hate the ergonomics, and menus, and the photos. Otherwise, go for it!

LENS: Canon EF 24-70 2.8

Not exactly a budget lens, but fairly versitle. I'd also suggest specialty lenses on top of this, for example a wide or a zoom. We use the Canon 16-35, 24-70, and 70-200 as our main set. Covers everything on a shoot. Then we will rent specialty lenses if need be. 

LIGHTING: Lowel Rifa (With Dimmer)

The Rifa will put out a lot more heat than an LED, but it's a beautiful light. And less expensive than most LED's out there. You can get the ex 44 or up. I prefer to get a little more power, then add the dimmer to decrease when necessary. But it's a beautiful box.

AUDIO: Sennheiser MKE 400

If you're doing a lot of interivews, this isn't your mic. I'd suggest instead the ew 122 instead. However the MKE 400 is a great run and gun to put on top of your DSLR, which does a pretty good job of isolating those that you are talking to.

TRIPOD: Compatible

Find one that is compatible for your type of shooting. It might need to be heavy duty, or nothing special. I just always make sure that my tripod heads, and mounts are all the same so I can easily transition from one system to the next without changing the place on my camera.

Well, here's a start for you at least. Looking at it, it's not exactly budget friendly, but I can work on that later. Video Production isn't cheap by any means. Feel free to comment or email if you have any specific questions or advice.

 

 

 
Top 5 music licensing sites for videographers
 

An often overlooked aspect to producing a video spot, is the music. As a matter of fact, I'd say that music is THE most important factor in your video. If somebody hits play, and immediately the music is awful . . . Well they won't be playing it much longer. Music enhance a spot, but it can also distract from the spot. So clearly, it's crucial you have a great place for great tracks. 

As a general rule, I'd say you can expect a decent song for your promotional costing between 175 and 550. I know there's big range here. But each site is different in the way they sell their music. Some base the costs off of your clients size. Some just have a flat fee. Whatever the case, ALWAY ALWAY ALWAY make sure you account for these costs in your billing. Or at least talk to your client about the potential added expense. There have been times we've paid more for music then we got paid. Not fun. 

Here's a list of our top 5 rated music sights that we use regularly. 

#1 The Music Bed

This is our go to site for most commercial work. They've got a great selection of bands and music, and a lot of it sounds like something you'd hear on the radio. Actually you often do. The costs have gone up over the years, however it's justified, as so has their selection. They offer most their tracks without the Vocals, and just recently they started allowing downloads without their stupid watermark sound on it. THANK YOU! Nothing is more annoying than showing a client a spot, and having "The Music Bed" repeated over and over. 

#2 APM

We love APM. And I'd consider it #1 if all my work was reality TV, as APM is targeted towards that and documentary work. The Music Bed also has a great selection for documentary, however APM breaks most of their tracks down completely. So for example, I only want the drums on this track. Done. Or I don't like the choir in the background. Done. They DONT however, have very much popular music, or indie tracks. So if you're going for something that you'd hear on 93.3 fm, you're not going to find it here. However, if you want an amazing deal on a documentary, or perhaps you're working on an episode for a TV series. Boom. APM. Sold. Hands down. 

#3 Marmoset

I have a love hate relationship with Marmoset. I think I like their tracks, then sometimes I hate their tracks. Mostly they have great stuff, I just find their user interface less appealing, and I also find they don't have as much selection. However, they can make you custom tracks. So that's nice. I always visit this site 2nd or 3rd. They are closer in relation to The Music Bed than APM.  

#4 Strike Audio

Strike Audio is similar to APM, in that they are geared toward more reality TV shows. They've got a good selection of American Gritt, which I always like. The reason I don't visit them as much, is I really dislike their user interface. I keep hoping one day I'll visit, and things will be update. But as of now, I just don't like it. And I find their selection to be lacking just a bit. 

#5 West One Music

I was so sad the day West One Music left APM and started their own site. I mean I understand it, if you're going to make more money. However, that just meant I had to decide between the two. And while I love the music West One Music produces, I simply can't go back and forth between the two that often. However, if you're looking for music on a documentary, trailer, or reality TV show. West One Music is most definitely worth checking out. 

Those are my favorite, but there of course are others to check out as well like Beat Pick, Killer Tracks, Music Vine, Cleod9, and Jamendo. If you have any suggestions for us, please don't hesitate to send an email or make a comment. 

 

 
Fearless
 

We try to grow and learn new things ever year when filming. And we finally found our theme for the year 2017. Fearless. 

You see, I didn't want to fly the drone over a volcano in New Zealand. As a matter of fact, I was scared out of my mind. But we did it. And it was absolutely epic. It probably gave me one of the biggest highs I've ever had. It was that moment that I got thinking, the only way you're going to get better, is by taking chances, and being "fearless". Either by the way we film, or the projects we go after. 

So this year, we will be fearless. Bring it on 2017!

 
Andy Seiler